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Setu

0
API infrastructure for Indian fintech — UPI, AA, BBPS
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Usage-basedAPI Platform💰 FinTech0⚡ API Available🇮🇳 Indian Founded

About Setu

Setu (by Pine Labs) is India's leading fintech API platform enabling developers to integrate UPI payments, Account Aggregator (AA), BBPS bill payments, and financial data APIs. Acquired by Pine Labs. Powers 200+ fintech companies with production-ready, RBI-compliant financial APIs.

Problem & Unique Value

🎯 Problem Being Solved

Building fintech in India requires navigating complex RBI regulations — Setu abstracts all that into simple APIs.

💎 What Makes It Unique

The go-to fintech API layer for India — acquired by Pine Labs, powering 200+ companies on India Stack.

Key Features

  • 1UPI payment APIs
  • 2Account Aggregator integration
  • 3BBPS bill payment
  • 4Bank transfer APIs
  • 5RBI-compliant infrastructure

🤖 AI & Technology

AI Categories

nlppredictive-analytics
0⚡ API Available

🗣️ Supported Languages

englishhindi

📍 Location & India Context

Headquarters

Bengaluru, Karnataka

Markets Served

India
🇮🇳 Indian Founded🌾 Bharat / Rural Focused

Details

Pricing
Usage-based
Primary Industry
FinTech
Funding
Acquired
Website
setu.co

Business

Target Audience
DevelopersFinTech CompaniesStartups
Investors
Pine Labs (acquired)